Licensing and Generative AI
Implementing Strategy in a Digital World as a whole and its sections are available under an open licence to enable wider re-use and appropriation.
Open licence
Implementing Strategy in a Digital World by John Palfreyman, University of Leeds, is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International Licence.
This licence enables you to copy and redistribute the material in any medium or format, as well as remix, transform and build upon the material. All you need to do is add the attribution and link back to this original work.
You are welcome to use this resource as you wish (as long as the activity agrees with the specific open licence). However, you must check that you have permission to use any resources that you don’t own and acknowledge the terms of their use.
If you’re reusing this book or parts of it, please respect the licence deed for CC-BY-NC-SA and acknowledge where the idea came from by adding to the resource(s) you create:
[NEW TITLE] is a derivative of Implementing Strategy in A Digital World by John Palfreyman, Leeds University Business School, University of Leeds, licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International Licence. [NEW TITLE] is licensed under CC-BY-NC-SA by [ADD NAME].
Reference
Palfreyman, J. 2026. Implementing Strategy in a Digital World. Leeds University Business School. University of Leeds. DOI: https://doi.org/10.63560/isdw98432
Generative AI Acknowledgement
The author acknowledges the extensive use of Generative AI in the construction and improvement of all elements of this Pressbook. This usage includes:
- Use of ChatGPT-5 (openai.com) to produce the initial chapter / topic structure from the original module content. Note that a University-locked version of the tool was used to protect content.
- Use of Google’s NotebookLM (notebooklm.google.com) to help summarise content and build multiple choice quiz content.
- Use of both NotebookLM and ChatGPT to improve document clarity and legibility.
- Use of Claude Sonnet 5 (claud.ai) is acknowledged in the final proofreading activities.
The author takes full responsibility for the accuracy of Pressbook content.